
Three generations have embraced Be a Tidy Kiwi as kaitiaki of New Zealand’s clean, green identity
Be a Tidy Kiwi is an iconic Kiwi charity that unifies New Zealanders as kaitiaki or guardians. Be a Tidy Kiwi was created in the 1960s as a litter prevention campaign by some engineers on behalf of the government.
With the introduction of recycling in the 1970’s we embraced the movement to “get Kiwis to dispose of their waste” responsibly. Now some years on we are requesting Kiwi’s to Reduce, Reuse and Recycle where possible rather than throw away.
Three generations have embraced Be a Tidy Kiwi as kaitiaki of New Zealand’s clean, green identity
Be a Tidy Kiwi is an iconic Kiwi charity that unifies New Zealanders as kaitiaki or guardians. Be a Tidy Kiwi was created in the 1960s as a litter prevention campaign by some engineers on behalf of the government. With the introduction of recycling in the 1970’s we embraced the movement to “get Kiwis to dispose of their waste” responsibly. Now some years on we are requesting Kiwi’s to Reduce, Reuse and Recycle where possible rather than throw away.
